Jan 1
Jan 1

A Fresh Take on Negative Comments

It happens to all brands: negative comments or reviews in a public, online forum. We wanted to provide some graceful ways to respond that help minimize any online backlash. Research the Situation Before responding to any negative comments, first check the facts. Did a waiter really drop a tray of food all over someone? Did […]

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Dec 0
Dec 0

Utilizing Bloggers to Market Your Non-Profit

As we told you, utilizing bloggers and other social media influencers is a great choice for any business, but this can be a particularly effective strategy for non-profits. Marketing through bloggers is cost-effective and brings an authenticity that can sometimes be difficult to achieve in non-profit marketing. Marketing through bloggers often involves an exchange of […]

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Nov 1
Nov 1

The Business Boosting Power of Bloggers

You’re looking to promote your new business, new product, or upcoming event. Maybe you’ve heard about blogger or influencer outreach, but aren’t sure where to or even if you should start… Using bloggers or other social media influencers help increase your brand awareness, by exposing your business to a new crop of social media users. […]

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